Promotional and Business Videos

Video for Promotional and Business Advertising

A lot of teams are investing in video marketing and for good reason.

On Facebook, video posts have 135% greater organic reach.

After watching a video, viewers retain 95% of the message.

On average, users spend 88% more time on a website with video.

Social media is continually changing the way that we communicate and consume information. The most successful content marketers are delivering content consistently through multiple social media channels. It comes as no surprise that with all the content that is posted across these channels, that visual content is more than 40 times more likely to get shared than all-text content. Video is no exception. It is becoming an increasingly important part of the promotional artillery with 65% of SMEs and large organisations considering it the most engaging communication channel for their audiences.

The question is – are you making the most of your video assets across social media? With online videos accounting for more than 82% of all consumer internet traffic by 2022 – you need to be considering your options going forward.

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You send the video ads out on social media – Facebook, Youtube, LinkedIn, etc. – to bring people back to your website to watch your longer videos which persuade them to purchase.

And voila! Your web traffic, engagement and sales jump right up, and your cost-per-sale jumps right down.

So now, with cheaper production, and cheaper, more targeted ways of reaching your customers on social media, there’s never been a better time to harness the power of video to promote and grow your business.

Why not give us a call?

Book a 15-minute Discovery Call